Shopify Conversion Rate Optimisation

More revenue.
Same traffic.
Zero guesswork.

We turn your Shopify store into a conversion machine — through rigorous A/B testing, UX research, and data-driven iteration. No fluff, just revenue.

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Average CVR lift
+43% conversion rate
180+ stores optimised
$12M+ revenue unlocked
Cart abandonment specialists
Data-driven A/B testing
Shopify growth partners
Average CVR lift
+43% conversion rate
180+ stores optimised
$12M+ revenue unlocked
Cart abandonment specialists
Data-driven A/B testing
Shopify growth partners
0%
Average CVR improvement
0+
Shopify stores optimised
$0M+
Additional revenue generated
0d
To first live A/B test

Every lever pulled for more conversions

We don't chase vanity metrics. Every engagement starts with your data, your customers, and a clear hypothesis — then we test until we find what actually moves revenue.

01

CRO Audit

A forensic review of your entire funnel — analytics, heatmaps, session recordings, and heuristic analysis. We map every drop-off, dead click, and missed conversion

GA4 Analysis Heatmaps Funnel Mapping
02

A/B Testing

Hypothesis-led split tests on PDPs, cart, and checkout. We design, build, and run experiments — your dev team stays focused on the roadmap.

Split Testing Statistical Significance Iteration
03

Mobile UX

Over 60% of your traffic is mobile. We optimise thumb zones, load speed, and checkout flow specifically for small screens where most conversions are lost.

Mobile-First Core Web Vitals Checkout UX
04

AOV Uplift

Smart upsells, cross-sells, and bundle strategies to grow average order value alongside your conversion rate. More per cart, from the same visitors.

Upsell Flows Bundle Strategy Post-Purchase
05

Speed Optimisation

Core Web Vitals LCP / CLS / FID Lighthouse Audits Image Compression

A 1-second delay in page load time can kill up to 7% of conversions. We audit and fix your store's Core Web Vitals — lazy loading, script deferral, image compression, render-blocking resources, and theme bloat — so your store loads faster on every device. Available in Scale and Growth plans, speed optimisation compounds every other CRO effort by reducing bounce before the page even renders.

How it works
01

Free store audit call

We review your analytics, session recordings, and funnel data live. No generic slide decks — real findings from your actual store data in 45 minutes.

Free · 45 min
02

Research & hypothesis sprint

Heuristic analysis, heatmap review, and customer survey synthesis build a prioritised backlog of test ideas ranked by expected impact and implementation effort.

Week 1–2
03

Design, build & launch

Our team designs variants, implements them in Shopify, and runs controlled experiments with statistical rigour. We handle everything from pixel to p-value.

Week 2–4
04

Report, learn & compound

Win or lose, every test makes the next one smarter. Monthly retainer clients get continuous testing cycles that compound month over month into significant CVR gains.

Ongoing
Results
Fashion DTC
+61%
Checkout completion rate after a full mobile cart redesign and trust signal overhaul
Beauty Brand
+38%
Revenue per session via product detail page testing across 6 winning variants
Home & Living
2.4×
Average order value through bundle builder and strategic upsell sequencing
Sports Nutrition
+29%
Subscription sign-ups through a checkout flow experiment running over 8 weeks
Kids Apparel
+52%
Add-to-cart rate from a PDP image gallery and social proof restructure test
Luxury Skincare
+44%
Returning customer rate through post-purchase flow and loyalty trigger testing
"

Within three months our Shopify CVR went from 1.8% to 3.1%. That's thousands of extra orders — without touching our ad budget once.

Sarah R. — E-commerce Director
Maison Cléo · Fashion DTC
Pricing
Starter
$997
One-time audit · delivered in 5 business days
  • Full CRO audit report (40+ pages)
  • 30-day prioritised test roadmap
  • 60-min strategy call walkthrough
  • Heatmap & session recording review
  • Quick-win implementation checklist
Get the audit →
Growth
$2,997
Per month · 3-month minimum engagement
  • Everything in Scale, included
  • 4+ A/B tests launched per month
  • Speed optimisation (advanced)
  • Dedicated CRO strategist assigned
  • Monthly revenue & CVR report
  • Slack access + weekly 30-min sync
  • Onboarding fee waived (saves $500)
Start growing →
Common questions
How long before I see results? +
Most clients see statistically significant test results within 3–4 weeks of the first test going live. Compounding gains typically become clear by month 2.
Do you need access to our Shopify store? +
Yes — we need collaborator access (theme & analytics only, no payment data) and GA4 read access. No developer resources required on your end.
What traffic volume do I need? +
A minimum of ~10,000 monthly sessions is ideal to reach significance quickly. Stores with lower traffic can still benefit — tests just run longer.
Can I cancel the Growth plan? +
After the 3-month minimum you can cancel with 30 days notice. Most clients stay because the ROI makes cancellation irrational.
Does this work for small stores? +
The Starter audit is a great fit for stores under $50k/month. The Growth retainer is best suited to stores doing $50k–$500k/month where test velocity compounds fastest.
What's your success rate? +
Across 180+ stores we've maintained a 73% test win rate, which is well above the industry average of ~30%. Every test, win or lose, informs the next.

Ready to stop leaving revenue on the table?

Book a free 45-minute audit call. We'll find quick wins in your first session — guaranteed.

Book your free audit
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